4 Experts Discuss Mobile App Development and Marketing
I’m happy to finally publish an interview with an expert I conducted some time ago. In addition, I’m ready to cover new topics, so please let me know what you’d like to learn from the experts about...
View ArticleHow Much Does It Cost to Make an App? Part I
The growth in the usage of smartphone and mobile apps has made developers and marketers interested in using this new marketing channel or even producing an entirely new independent product. There are...
View ArticleHow Much Does It Cost to Make an App? Part II
Costs for different types of mobile apps Simple, so-called table-based apps with very basic information (hierarchical topics with a list of available subjects) cost from $1000 to $4000 (money you would...
View ArticleHow Much Money Can You Make from an App?
I’ve already discussed the average profits web developers generate with mobile apps in my mobile app market review last year. Today I’d like to address the subject of mobile app pricing. How do you...
View ArticleEnterprise Mobile Solutions in Healthcare: the Internal Case
Why do enterprises go mobile? The well-known motivation is to build closer relationships with customers. Another important one, empowering internal communications, is frequently overlooked, however....
View ArticleYour Guide to Mobile App Development Costs
The first step to creating your mobile app production budget is to define and quantify the mobile app development costs. As with any other product, these costs can be divided into two categories: fixed...
View ArticleMobile App Analytics for Beginners: Where to Start?
Analyzing mobile app usage is essential to get a better picture of your client’s interests, hobbies, preferences, and behaviors in general. Analytics data will help you make decisions that are more...
View ArticleUsing Mobile Apps for Business: Successful Cases
Mobile technologies can be used in various ways. Big brands that develop other products and services can still use mobile apps for business to attract the attention of digitally advanced audiences....
View ArticleWhat Mobile Strategy Really Means & Why You Need It
Mobile products—and especially those introduced by independent developers—usually don’t have good marketing budgets. In fact, only 5-10% of all mobile apps have a mobile marketing strategy. But at the...
View ArticleUsing Your PDF Files in Mobile Marketing
Practically every company has PDF files, whether they are catalogs, brochures, event schedules, reviews, pricing lists, reports or white papers. PDF files are the result of time-consuming cooperation...
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